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How to be an "Irl Brand ambassador"

SIGN UP FOR IN PERSON TRAINING CLASSES... OR BRING THESE CUSTOMIZABLE PROGRAMS TO YOUR ORGANIZATION.
These ARE learnable skills to develop genuine rapport with colleagues, prospects, clients, and friends. Whether you self-identify as an introvert or extrovert, these are skills to learn, practice, and deliver to attract people to be involved in your business or non-profit, and for your passion projects. Authenticity is your currency; when you confidently show up as the BEST of your true self, you are more likely to find business opportunities, build stronger relationships, and rise into leadership positions.

Upcoming events

Communication styles

Location
Metropolitan Business Center (off 10th St. West near Ave N, driveway on M-14) 1008 W. Avenue M-14, Suite A, Palmdale, CA 93551
$45 Learning Investment. This class has filled and relocated. Email for info.
When
May 17. Saturday 10am-12pm
class filled. available for In-House training.
- Know yourself better = Communicate with others better!- Develop rapport.- Communicate with comfortable confidence and clarity in your professional communication.- Reduce difficult interactions with people who are different than you. This intensive training class is presented byPatsy Cisneros of Corporate Icon - the image and brand development company.
Handout provided. The board room at the Met Center is on the first floor, *SUITE A* the first office on the far left. The white building faces 10th Street West. Free parking.Location link: https://g.co/kgs/E4Z6o4S A 2-hour intensive and interactive training with handout provided. Did you miss this session? Send me an email to express interest in being notified of the upcoming REPEATED sessions through the year.

POWERFUL AND PROFESSIONAL SCRIPTS

Location
Metropolitan Business Center (off 10th St. West near Ave N, driveway on M-14)1008 W. Avenue M-14, Suite A, Palmdale, CA 93551
$45 Learning Investment. This class has filled and relocated. Email for info.
When
May 19th. Monday 6:00-8:00PM
class filled. Available for in-house training
Sound professional, credible, and in control. Have you wondered how to sound more professional while building rapport in business? Learn how to sound in control in formerly challenging situations. Be genuine yet know how to avoid exhibiting emotional extremes. This intensive training class is presented byPatsy Cisneros of Corporate Icon - the image and brand development company. Handout provided. The board room at the Met Center is on the first floor, *SUITE A* the first office on the far left. The white building faces 10th Street West. Free parking.Location link: https://g.co/kgs/E4Z6o4SA 2-hour intensive and interactive training with handout provided. Did you miss this session? Send me an email to express interest in being notified of the upcoming REPEATED sessions through the year.

dress for success

Location
Metropolitan Business Center (off 10th St. West near Ave N, driveway on M-14)1008 W. Avenue M-14, Suite A, Palmdale, CA 93551
$45 Learning Investment. Eventbrite registration has more event details for you!
When
June 9th. Monday 6:00-8:00PM
register here [eventbrite]
The Science of Personal Brand. How to Look Like You Mean Business. When you represent your brand in person, it matters how you package the message. After they see your social media, your website, your advertising collateral materials...at some point YOU SHOW UP. You are the most important element to persuade others of your value, and the quality of your products and your services. Find out the "insider secrets" to look, speak, and behave as a professional in your line of work. This intensive training class is presented byPatsy Cisneros of Corporate Icon - the image and brand development company.
Handout provided. The board room at the Met Center is on the first floor, *SUITE A* the first office on the far left. The white building faces 10th Street West. Free parking.Location link: https://g.co/kgs/E4Z6o4SA 2-hour intensive and interactive training with handout provided. Did you miss this session? Send me an email to express interest in being notified of the upcoming REPEATED sessions through the year.

Credible body language + vocal power

Location
Metropolitan Business Center (off 10th St. West near Ave N, driveway on M-14)1008 W. Avenue M-14, Suite A, Palmdale, CA 93551
$45 Learning Investment. Eventbrite registration has more event details for you!
When
June 14. Saturday 10:00am-12:00pm
register here [eventbrite]
Be Readable. Be Believable. Be Credible! Before you speak, others will look forward to what you have to say by how you walked into the room. Develop connection with comfortable, confident body language. Learn strategies to project your voice most effectively. Let's get you ready for delivering your message in your community and to stand out positively in your industry (business or non-profit). This intensive training class is presented byPatsy Cisneros of Corporate Icon - the image and brand development company. Handout provided. The board room at the Met Center is on the first floor, *SUITE A* the first office on the far left. The white building faces 10th Street West. Free parking.Location link: https://g.co/kgs/E4Z6o4SA 2-hour intensive and interactive training with handout provided. Did you miss this session? Send me an email to express interest in being notified of the upcoming REPEATED sessions through the year.

Your work purpose, Your "why", and shared values

Location
Edwards Federal Credit Union, Muroc Board Room, first floor (look for my sign!) 39963 10th Street West, Palmdale, CA 93551
$45 Learning Investment. JOIN THE EMAIL LIST... Classes just for Non-Profits!
When
**Date to be determined** Saturday. 10:00am-12:00pm
Email to be added to non-profit waitlist
Identifying and being able to express your purpose, your WHY, and your shared values is extremely relevant to Non-Profits, Entrepreneurs, and Business Groups! Be able to describe your personal WHY, what purpose and results come from your work, how others can be involved, and how to evaluate the organization's Shared Values to bring others on board. This intensive training class is presented byPatsy Cisneros of Corporate Icon - the image and brand development company.
Handout provided. The board room at Edwards Federal Credit Union is on the first floor - to the immediate right of the teller area is a short hallway. Look for my sign!Location link: https://g.co/kgs/sXWtrdR Did you miss this session? Send me an email to express interest in being notified of the upcoming REPEATED sessions through the year.

Dining Skills - casual/Business/elegant

Location
Restaurant location to be determined. A private dining space within a restaurant. Prefix Menu will be arranged for optimal learning practice. *Food cost is extra above the Learning Investment.*
When
**Date to be determined** Saturday. 11:00am-1:00pm
Email to be added to "dining experience" list
These "Dining Experiences with Dining Skills Lessons" will be held every other month. JOIN US! Email to be added to this email list: PatsyCEO@corporateicon.com
This 2-hour dining course will prepare you for social events where your dining skills can make or break your best professional impression. How to network during appetizer and drinks. Learn the etiquette of dining with colleagues, prospects, and clients - in restaurants, banquet venue luncheons, and buffets. Be prepared for casual events to the most elegant events at out-of-town conferences and the formal social events in your community. Handout provided. BRING YOUR BUSINESS CARDS. This intensive training class is presented byPatsy Cisneros of Corporate Icon - the image and brand development company. Did you miss this session? Send me an email to express interest in being notified of the upcoming REPEATED sessions through the year.
$45 Learning Investment PLUS *the cost of food, announced prior to your registration for this event.

Part 1 of 2. Community public speaking. Intro to networking conversation, introducing yourself, making connections.

Location
Edwards Federal Credit Union, Muroc Board Room, first floor (look for my sign!)39963 10th Street West, Palmdale, CA 93551
$45 Learning Investment. Eventbrite registration has more event details for you!
When
July 19, Saturday, 10am-Noon
register here [eventbrite]
This training will be held during the business day. It's an investment in your business acumen to know how to introduce yourself, your business or non-profit or government agency, and how to make connections beyond public community events. Learn some personalized coaching tips to minimize nerves, make natural conversation, and learn how to exit speaking to someone and exit leaving the event. This intensive training class is presented byPatsy Cisneros of Corporate Icon - the image and brand development company.
Handout provided. The board room at Edwards Federal Credit Union is on the first floor - to the immediate right of the teller area is a short hallway. Look for my sign!Location link: https://g.co/kgs/sXWtrdR Did you miss this session 1 and 2? Send me an email to express interest in being notified of the upcoming REPEATED sessions through the year.

Part 2 of 2. Community public speaking. Your compelling 3-5 minute message

Location
Edwards Federal Credit Union, Muroc Board Room, first floor (look for my sign!)39963 10th Street West, Palmdale, CA 93551
$45 learning investment. Eventbrite registration has more event details for you!
When
July 26, Saturday 10am-Noon
register here [eventbrite]
Suggested Prerequisite: complete #1 of 2 then STACK YOUR KNOWLEDGE with this (Part 2) business acumen class to build your "mini-talk" as a "sponsor speech" or for your table-time at your vendor table. Be clear, concise, and compelling so others understand WHAT YOU DO plus WHY and HOW to work with you and your organization. This intensive training class is presented byPatsy Cisneros of Corporate Icon - the image and brand development company.
Handout provided. The board room at Edwards Federal Credit Union is on the first floor - to the immediate right of the teller area is a short hallway. Look for my sign!Location link: https://g.co/kgs/sXWtrdR Did you miss this session 1 and 2? Send me an email to express interest in being notified of the upcoming REPEATED sessions throughout the year.
PART 1 AND 2 and LAB are popular trainings to bring in-house at your business or non-profit organization. This intensive training is a TWO-DAY training. It is customized for your organization's messaging for community events and for preparation for attending industry conferences. Call Patsy Cisneros to discuss your organization's interest in a customized training.

speaker lab - practice networking and table-ing (Part 3)

Location
Edwards Federal Credit Union, Muroc Board Room, first floor (look for my sign!)39963 10th Street West, Palmdale, CA 93551
$45 learning investment. Eventbrite registration has more event details for you!
When
August 2, Saturday. 10am-Noon
register here [eventbrite]
Required prerequisite: attend #1 and/or #2 of Community Public Speaking. DO YOUR HOMEWORK, come prepared and we'll have fun practicing in a friendly and "out of the public eye" supportive group environment. Work out the kinks and make it smoother because we're practicing together. Bring your business cards to do practice intros and networking. Bring some table-ing materials for a realistic sharing of what your organization does. You'll love the confidence you'll feel after trying out your new skills here then taking it out to our community events with a smile on your face! This interactive PRACTICE class time is presented byPatsy Cisneros of Corporate Icon - the image and brand development company.
The board room at Edwards Federal Credit Union is on the first floor - to the immediate right of the teller area is a short hallway, last door on left. Look for my sign! Restrooms are in that hallway.Location link: https://g.co/kgs/sXWtrdR
Are you an aspiring Professional Public Speaker? Patsy Cisneros coaches individuals to develop their Subject Matter Expertise topic, create the visual deck slides to guide your audience, create a corresponding handout, and practice your delivery to engage your audiences. How to price your speaking-for-pay. How to create the expected marketing blurb to provide to the event planner. Learn how to search for events to be a breakout session speaker and build toward keynote speaking. This format of speaking is very different than Toastmasters valuable skill building membership. I often recommend starting at Toastmasters for practice speaking in front of groups, learning the etiquette of introducing the speaker, entering and exiting the stage, etc. When you feel ready to learn the "business of speaking" reach out to start your private coaching journey. Do you need to improve your presentations in meetings at work? Patsy has extensive experience coaching business people to be clear and concise, how to handle challenging Question and Answer sessions with stakeholders, and improving your credibility and confidence.
- the brand + image development company ® Copyright © 2025 Corporate Icon® All rights reserved.
Contact Info
(818) 266-9852
PatsyCEO@corporateicon.com
location
Based in North Los Angeles County, USA. [Nearest Airport BUR Burbank] Nationwide Availability. Global Availability by Zoom.
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